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The Video Platform Provides Users Power to Limit Artificial Intelligence-Made Media in Personal Streams

TikTok is introducing a new feature that permits them to reduce the volume of AI-made content appearing in their streams. This move comes as the company announced that it currently hosts over 1 billion AI-generated clips.

Testing and Rollout

This change is undergoing trials over the coming weeks before a global rollout. This advancement coincides with a rise in content created by AI, driven by recent video-generation tools.

AI Proliferation Online

It has been noted that nearly one in 10 of the fastest-growing channels on a competing service exclusively feature AI-generated videos. A considerable share of this content is considered “AI slop”, a phrase for inferior, bulk-generated content that is frequently absurd or dreamlike.

Our research shows that many people enjoy content created using AI tools, ranging from AI artwork to science explainers, and we aim to offer the community the power to see more or less of that, based on their own choices,” commented a platform representative.

Volume and Proportions

TikTok shared that there are presently 1.3bn videos on its app identified as AI-generated. In total, in excess of 100 million media items are submitted to the service each day, making AI-generated material a limited percentage of its complete catalog.

User Control Features

Users will be able to decrease or raise the level of AI-generated videos they view by using the “manage topic” option in the platform and selecting the AI content topic. Other topics that are already be modified under the setting encompass news, fashion, aesthetics, and choreography.

Platform Guidelines

Its guidelines require creators to identify convincing AI-generated content, and it bans malicious fake videos of well-known individuals or critical incidents. Any believable AI video that is not labeled can be taken down under its community policies.

Additionally, the app will now attach an “AI-made” label to content created with its own AI tools, or identified by an collaborative effort for spotting content made by AI. This action is designed to deter users from trying to bypass the tagging system.

AI Literacy Programs

TikTok is also launching a $2 million AI literacy fund for professionals and institutions to develop informative material about ethical AI use. This project will assist non-profit groups dedicated to training programming and robotics.

Moderation Strategy

TikTok has justified its content review process, during debate over plans to lay off hundreds of review team members in Britain. It is expected to eliminate a significant number of roles in its content moderation department in London, with trade unions and internet security professionals voicing alarm that staff are being displaced by AI moderation.

A company official explained that staff-based oversight would continue to be important, but automated tools can protect employees by filtering out the most harmful content ahead of it has to be seen by staff. TikTok reported a significant reduction in disturbing and violent content seen by content reviewers over the previous year due to intervention by its automated systems.

It is vital to balance humans and technology to ensure user safety,” she said. “We’ll have humans as involved in the system, but we also think it’s very important to reduce exposure to unsafe media as swiftly, which is why a extensive automated help is really helping us operate efficiently.”
Written by

Lindsey Perry

A tech enthusiast and UX designer with over a decade of experience in creating user-centered digital products and sharing knowledge through writing.

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